CAMPAIGN DESIGN, SOCIAL MEDIA, CONTENT CREATION, BRANDING, INFORMATIONAL HIERARCHY
In collaboration with:
Karah Taylor & Dakota Hanson-Meier
This campaign aims to solve e created a series of Instagram posts and supergraphics for a Pistons campaign targeted towards high school students in Detroit. Our main slogan, "Beyond the Ball", aims to encourage students to better themselves physically and mentally through team sports like basketball. The lessons they learn can apply to all sorts of experiences in their lives, thus allowing them to go "beyond the (basket)ball"
The Process
Brand
ResearchVisualization IteratingFinal Deliverables
Final Presentation